At a glance
A practical account of our data use.
J.H. Underground Intelligence Ltd. is the data controller for the personal information described in this notice. We use information to speak with prospective clients, deliver agreed insight work, manage our relationship with clients, and meet our legal duties.
We do not ask for more information than a particular task needs. This notice applies to visitors to our website, people who contact us, and representatives of organisations that work with us.
The short version is simple.
We explain
You can see what we collect, why we need it, and how long we keep it.
We protect
Access is limited to people and suppliers who need information for a defined task.
You decide
UK GDPR gives you ways to ask about, correct, restrict, or object to some uses.
Information we collect
We may collect your name, work email address, telephone number, organisation, job title, and the details you include when you contact us. We also receive information about project requirements and communications connected with a client relationship.
Our website may record technical details such as browser type, device information, approximate location, and pages visited. This helps us keep the site secure and understand which information is useful.
How we use personal information
We use personal information to respond to enquiries, prepare proposals, provide agreed services, administer accounts, improve our website, prevent misuse, and keep business records. We may also send service-related messages where they are needed to manage an existing relationship.
Our lawful basis depends on the task. It may be your consent, the steps needed before entering a contract, performance of a contract, our legitimate interests in running and protecting the business, or a legal obligation.
When information is shared
We may share relevant information with technology, hosting, accounting, professional, and communication providers that support our work. They must follow our instructions and keep personal information secure.
We may also disclose information where the law requires it, to protect our rights, or during a business change such as a sale or restructuring. We do not sell personal information.
How long we keep it
We keep information only for as long as it has a clear business or legal purpose. Enquiry records are normally reviewed after 24 months, while client and financial records may be kept for longer where contracts, tax rules, or other duties require it.
Retention periods can vary by project. Secure deletion follows the end of the applicable period.
Your rights
Subject to legal conditions, you can ask us to access your personal information, correct inaccurate details, erase information, restrict processing, provide a copy in a portable format, or stop processing based on legitimate interests. You can withdraw consent where consent is the basis for processing.
You can complain to the Information Commissioner's Office (ICO), the UK's supervisory authority. Its website is ico.org.uk.
Cookies and site technology
We use essential technology to keep the website working and remember basic preferences. Where optional analytics or similar tools are used, we will provide the appropriate information and choice before they operate where required by law.